Job Description

• Maintain and update store opening schedules and campaign timelines, ensuring all marketing requirements are completed before launch
• Plan and allocate marketing materials to stores based on campaign requirements and launch schedules
• Monitor the production, quality, and timely delivery of in-store POSMs, event flyers, and other promotional materials
• Coordinate with internal teams, vendors, suppliers, and external partners to manage production timelines, resolve issues, and ensure smooth project execution and timely deliverables
• Support the preparation and on-ground execution of grand opening events and campaign activations
• Ensure all marketing materials and event executions comply with approved briefs and quality standards
• Process marketing-related administrative tasks, including budget tracking, purchase requests, invoices, and project documentation
• Prepare reports on event results, POSM distribution, and project status
• Partner with retail teams to identify and address business challenges and develop action plans to drive conversion
• Develop and execute innovative in-store customer activations to increase foot traffic, transactions, and sales
• Analyze activation performance, identify opportunities for continuous improvement, and recommend new initiatives
• Assist in monitoring day-to-day new store signage and maintenance operations, ensuring brand standards are met and identifying opportunities for improvement

Requirements

• Bachelor degree from any major
• Having 4-5 years of experience in trade marketing with an FMCG/Retail/F&B background
• Strong project and vendor management
• Willing to work full WFO Monday to Friday