Life, Levelled Up! MR.DIY Philippines opens 1000th Store, unveils 1st Elevated Experience Store
MAKATI CITY, PHILIPPINES, MAY 29, 2026 — From a single store in Balagtas, Bulacan in 2018 to over 1,000 stores nationwide today, leading home improvement retailer MR.DIY Philippines officially marks a major milestone with the opening of its 1000th store at Ayala Malls Circuit on May 29.
More than a celebration of growth, the milestone signals a new chapter for the brand as it introduces its very first Elevated Experience Store — a refreshed retail concept designed to create a brighter, easier, and more meaningful shopping journey for Filipino families.
Spanning approximately 1,565 square meters, the new store features upgraded interiors, enhanced lighting systems, improved navigation zones, lowered gondola racks for more comfortable browsing, and thoughtfully curated category clustering based on actual Filipino shopping behavior.
Inside MR.DIY Philippines’ 1000th Store at Ayala Malls Circuit Makati — a milestone destination where elevated design, clear navigation, and expanded product offerings redefine the modern retail experience for every shopper At the heart of the concept is a customer-first philosophy that combines visual merchandising principles with localized insights into how Filipino families shop, explore, and discover products together. The launch is further strengthened through collaborations with valued brand and supplier partners including Hopewell Sales Corporation, Native General Merchandising Corp., 3J Plasticworld & Mfg. Corp., Kitchen Beauty Marketing Corp., Cima Scents Incorporated, Kohl Industries, BFF Pet Place, Bm Bomoon Marketing Corp., Miles and Levels Philippines Inc., and Exxel Prime Int’l Trading Inc., whose products continue to help expand the variety and accessibility of quality everyday essentials available to Filipino consumers.
The store’s simplified color-zoning system allows customers to intuitively navigate sections ranging from household essentials and hardware to toys, beauty, gadgets, décor, and lifestyle products. Structural pillars were likewise transformed into interactive wayfinding elements to create a more seamless and engaging in-store experience.
Human-centered visuals and relatable lifestyle cues were also integrated throughout the store to create a warmer and more family-oriented environment — while remaining anchored on MR.DIY’s core promise of affordability through its “Always Low Prices” commitment.
Shoppers explore MR.DIY Philippines’ 1000th Store at Ayala Malls Circuit Makati — a vibrant retail hub where everyday essentials, household innovations, and family-friendly experiences come together under one roof. “This is more than just our 1000th store. It reflects how MR.DIY Philippines continues to grow and evolve alongside Filipino families,” said Roselle B. Andaya, Chief Executive Officer of MR.DIY Philippines.
“Today, customers are looking not only for value and convenience, but also for shopping experiences that feel inspiring, enjoyable, and connected to their everyday lives. Through our Elevated Experience Store, we hope to create spaces that help Filipino families feel empowered as they work towards the life they want — the “Gusto Mong Buhay,” because at MR.DIY, we believe everyday living should continue to level up together with the communities we serve.”
MR.DIY Philippines CEO Roselle Marisol Andaya delivers her message at teh 100-0th Store Celebration in Ayala Malls Circuit, emphasizing the brand’s commitment to value, convenience, and inspiring shopping experiences through its Elevated Experience Store – a milestone that embodies the ‘Gusto Mong Buhay’ vision for Filipino families. Beyond retail, the milestone also reflects the company’s growing commitment to creating a lasting and meaningful impact in communities across the country.
As part of the celebration, MR.DIY Philippines formally signed a ceremonial Memorandum of Agreement with HOPE for its very first Adopt-A-School Project — a partnership that aims to help provide better learning environments and support future generations of Filipino students.
The initiative reinforces the company’s belief that growth should go beyond store expansion and contribute positively to the lives of the communities it serves.

MRDIY Philippines and HOPE seal their partnership for the Adopt-A-School Project, uniting efforts to uplift education and empower communities – a milestone collaboration celebrated alongside the brand’s 1000th Store achievement.
Since entering the Philippines in 2018, MR.DIY Philippines has rapidly expanded across the country, reaching 500 stores in less than six years and averaging nearly 100 new stores annually.
Today, the retailer operates in major commercial centers including Ayala Malls, SM Supermalls, Waltermart, Puregold, Gaisano Malls, and community-based locations nationwide, with a total of over 1,000 stores across Metro Manila, North Luzon, South Luzon, Visayas, and Mindanao.
Each store carries over 18,000 SKUs across hardware, household essentials, electrical items, stationery, toys, gadgets, décor, pet care, beauty, and lifestyle categories — positioning MR.DIY as one of the country’s most accessible and diverse value retailers, made possible through strong collaborations with its growing network of trusted supplier and merchandising partners.
The launch likewise reflects broader shifts in Philippine retail, where consumers increasingly seek shopping environments that combine affordability, convenience, discovery, and experience in one destination.
To celebrate the historic milestone, MR.DIY Philippines will hold its three-day Grand Opening Event festivities from May 29 to 31 at Ayala Malls Circuit Makati, featuring giant inflatable installations, immersive brand experiences, family-friendly activities, exclusive promotions, and giveaways in collaboration with participating partner brands and suppliers.
The Ribbon Cutting and Store Blessing ceremonies were attended by MR.DIY Philippines executives, media partners, mall stakeholders, and valued business and supplier partners who have contributed to the company’s growth journey over the years.
Ribbon-cutting at MR.DIY Philippines’ 1000th Store in Ayala Malls Circuit Makati — a milestone celebration marking the brand’s evolution into elevated, customer‑centric retail.As it opens its 1000th store, MR.DIY Philippines reinforces its vision of becoming an everyday ally of Filipino families — providing affordable and accessible solutions, improving customer experiences, and creating positive impact in communities so more Filipinos can achieve the life they want.
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About MR.DIY
MR.DIY is the largest home improvement retailer with more than 5,000 stores across Southeast Asia including Malaysia, Thailand, Indonesia, Philippines, India, Bangladesh, Turkey, Spain, Singapore, Brunei, Cambodia, Vietnam and Poland.
Driven by its commitment to helping customers enjoy better living everyday, MR.DIY offers quality and affordable products through convenient and accessible stores nationwide.
All MR. DIY stores are managed directly and often work in collaboration with mass merchandise retailers, mall partners and commercial property owners. Each store carries approximately 18,000 products across key categories including household, hardware, furnishing, electrical, toys, jewelry and cosmetics.
MR. DIY is committed to putting customers first by offering a wide variety of quality and affordable products that provide everyday value, holding true to its “Always Low Prices” promise.

